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Torarie Durden

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HBCU Stories
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Grad Year

Notable Affiliations

Chick-Fil-A Peach Bowl
Georgia Sports Hall of Fame
Harvard Business School Alumni Association

Greek Affiliations

Business

Innovative cannabinoid products that provide a therapeutic benefit. We have seized this new, emerging market opportunity to improve lives with products that help people to feel, look, and be better every day. The company has established an industry leadership position through rigorous innovation and building on the proven market success of technically driven products. Our leadership and innovation are the differentiators and competitive advantage that will result in Myaderm being the most recognized, highest regarded CBD brand in the world in the next five years. Myaderm has been intentional in its formation, choices and growth to establish a new standard in the CBD product space: 1. THE ONLY FDA COMPLIANT BRAND: 100% compliant with FDA guidelines as a topical, cosmetic product leveraging CBD 2. Designed to Work: Our formulation is designed around the Transdermal advantage,fFourth generation transdermal technology, only available to a licensed pharmacist, that drives active ingredients through the dermal layers and into tissues 3. Available in national brands YOU know and trust: focused retail distribution at national brands for easy access to our consumers 4. Put it where you need it: Easy to use topical cream with simple, straightforward use case, simply apply 2 pumps of our cream "where you need it"! Absorbs in seconds, works in minutes and lasts for hours. 5. More is better: Myaderm CBD Creams are up to 50x more concentrated with CBD than competitors and contains up to 60x more CBD per gram.

Morehouse University

Torarie Durden is the Chief Marketing Officer of Myaderm CBD Cream No industry has seen the unprecedented growth and consumer interest than the CBD space. Torarie Durden is in the forefront of this amazing growth, as the Chief Marketing Officer of the most widely distributed topical CBD Cream in the market, Myaderm CBD Cream. Durden took the helm as the marketing and one of the commercial leaders of the brand in March 2019 as the brand was in ~500 doors. Now sold nationally in over 8500 including select doors of Dick's Sporting Goods, Golf Galaxy, 7-11, Love's Travel Stops and GNC, Myaderm CBD Cream is a brand on the rise. Durden previously was a c-suite marketing and strategy executive at learning Fortune 500 companies including Russell Athletic, ADP, and FleetCor. He built consumer first marketing programs at one of the leading healthcare portals (healthgrade.com), across gaming and nightlife at Caesars Entertainment and in active sports & entertainment with the United States Tennis Association (USTA). Now all of those experiences are coalescing around the growth of the leading, retail-focused CBD product line in the country. A small town kid from South Georgia who dreamed of being an engineer as a teenager, Durden developed his marketing passion at The Coca-Cola Company, Procter & Gamble, and several stints NASA. Durden earned a BA in Physics from Morehouse College, a BS and an MS in Electrical Engineering from Georgia Institute of Technology, and an MBA from Harvard Business School in Cambridge, MA. He has served on the Board of several educational groups including KIPP Atlanta Charter Schools, Playworks and the Coca-Cola Scholars Foundation Alumni Advisory Board. In addition, he lends time and services on the boards of the Chick-Fil-A Peach Bowl, the Georgia Sports Hall of Fame and Harvard Business School Alumni Association.

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